How to Choose a Link Building Service

Link building service should be relatively short, if it’s called a service. There are many things that I don’t do, I just hire somebody to make me look good in the search engines. That’s not a service, is it?

Link building can be a huge money maker for anybody who can pay a fee. As long as you are careful about what you are doing and have a good plan, your link building service shouldn’t cost a lot of money. Think of it as advertising your website on the Internet. Except instead of doing advertisements, you are making advertisements for people.

My advice would be that if you are trying to raise your page rank with Google or one of the other major search engines, do your link building service first and then worry about getting traffic to your website. This is a logical thing to do. You want to get a little traffic before you worry about getting more traffic.

So, how do you go about picking a link building service? Do some research to see what services are available in your area. Make sure you compare prices, services and rates before you decide.

A lot of link building services exist, but you should pick one that has been around for at least a year or two. This way you can check to see how good they are. A very new service may not have been around long enough to be certified by any major organizations, like Linkrank or Technorati.

Another thing you should look for when choosing a link building service is experience. The longer a service has been around, the better. I can’t tell you how many times I have helped a service to get a large site ranked for search engines.

A good link building service should offer various tools to help you. Some will offer a complete and accurate competitor analysis, while others only offer statistics and demographic information. Some tools are easy to use, while others are more difficult to use.

You may want to pay a little extra to get an advanced and high tech tool that will include additional features, like a monthly reports. This is a good idea if you have a lot of link building jobs going at once. It’s an additional expense, you won’t regret.

What should you be looking for in a link building service? What can you give to them? What are they going to do for you?

A well-established link building service will offer extra services that you can offer to increase your traffic. This could be a newsletter, or an RSS feed or forum signature, etc. If you already have these tools, why not make them available to others?

If you are thinking about creating a newsletter, why not build one for others to build too? You can offer a one time only newsletter or a monthly subscription service. This way you are making money both ways. This is one of the best ways to make money online.

If you want to get your website out there on social bookmarking sites, think about building a link bank. I used to use bookmarks, but they got so big that I didn’t know what to do with them. I went through all of the popular bookmarking sites to find people who were interested in my products and then put my link in them.